Tata Motors celebrates the roll-out of 100,000th Tata ACE Zip at the Dharwad plant

The Tata ACE Zip Micro truck is the last mile cargo transport vehicle from Tata Motors that has successfully provided solutions to the need for a safer, four-wheel, last mile transport option to cross narrow alleyways and zip through heavy traffic. 

 

"Its affordable pricing and competitive maintenance cost throughout the life-cycle has fostered self-employment to help entrepreneurs & small businesses grow across urban/ semi-urban/ rural areas. The Tata ACE Zip is the second highest selling variant of the ACE family with an average volume of 2,500 vehicles per month and enjoys an unparalleled brand equity in this segment," said an official statement.

 

Speaking at the occasion, Ravi Pisharody, Executive Director, Commercial Vehicles, Tata Motors, said, “The Tata Motors’ creation of the ACE in May 2005 and subsequently the ACE Zip went on to create new vehicle categories in India and are a clear indication of our understanding of the customer needs and commitment to cater to these with safe, cost-efficient transport solutions. Leading the segment with a large 78 per cent share, the ACE Zip micro-truck offers a safer, more lucrative cargo option for the cargo carrier businesses. It has found acceptability from first-time buyers and is seen as a successful self-employment generation model. Today, with the 100,000th roll out of this vehicle, we can confidently testify the value we offer to our customers”.

 

In India, the Tata ACE Zip has been used in various applications like Cargo Van, Water tankers, Dumpers, Tippers, Display Vans, Shop-on-wheels, Snack Centre, Delivery Vans etc. Around 200 Tata Motors dealerships with a total network strength of around 1,800 outlets retail the Tata ACE family.

 

Tata Motors offers its ACE Zip customers a wide service network with a service center at approximately every 40 kms in India. Additionally, the customer gets Annual Maintenance Contract and Extended Warranty or Tata Alert services at an attractive price. These comprehensive services are unique offerings from Tata Motors in this range of vehicles.