Uber
Uber launches record 'My Ride', 'Ambulance Assistance' in major safety push
Ride-sharing app Uber on Tuesday continued its effort to raise the bar on safety with new and industry-first safety features designed to make every trip safer for riders and drivers.
The company has introduced Record My Ride, an industry-first feature that enables drivers to securely record encrypted in-cab video within the Uber app during trips using their own phones.
Additionally, in an initiative to strengthen emergency response, Uber has partnered with medical logistics provider Dial 4242 to integrate Ambulance Assistance directly within its platform.
The new launches build on Uber's continued leadership in safety innovation in recent years, with industry-first features such as Audio Recording, Women Rider Preference, Helmet Selfie Verification and Seatbelt Reminders, alongside a suite of other technology-led and human interventions designed to improve safety and accountability on every trip.
Beyond technology, Uber continues to invest in partnerships and programmes that promote safer mobility. The company has been a proud partner to the Ministry of Road Transport & Highways on the Sadak Suraksha Abhiyaan using its platform to spread awareness on prioritising safety over speed, while continuing to strengthen safety for drivers and build dedicated experiences for families through products such as Uber for Teens and Uber for Seniors.
Union Minister for Ministry of Road Transport & Highways, Shri Nitin Gadkari, said, "Following traffic rules, wearing seat belts and helmets, sound simple but play a big role in reducing fatalities in road accidents. Technology can play an important role in spreading awareness and making our roads safer. I appreciate Uber's continued partnership on Sadak Suraksha Abhiyaan and its efforts to introduce innovations that promote safer road behaviour and improve support during emergencies."
Sooraj Nair, Head - Safety Operations, Uber India & South Asia, said, "What feels innovative today becomes expected tomorrow. That's exactly how safety should evolve. Our belief is simple: safety innovation should become the industry's baseline, not remain a differentiator. Our industry-first safety features and partnerships highlight our commitment to continually raise the bar. As expectations evolve, we hope the industry will rise up to meet them.”
New features:
Record My Ride: Drivers can now securely record encrypted in-cab video using their own phones within the Uber app if they feel unsafe during a trip. The recording remains compliant with applicable laws, encrypted, meaning neither the driver nor Uber can access them and is only accessible if the driver chooses to submit it as part of a safety report, ensuring strong privacy protections.
Ambulance Assistance: In partnership with Dial 4242, Uber has introduced Ambulance Assistance to help riders and drivers quickly request medical support following an accident during a trip on the platform. The feature is available through Uber's existing 24x7 Safety Line.
Don't Type & Drive: To mitigate distracted driving, the Uber driver app will restrict manual typing functionalities while the vehicle is in motion, prompting drivers to pull over safely before responding to messages.
Set Your Own PIN: Riders can now manually customize, manage, and mandate their own unique trip-verification PINs, ensuring full control over the trip validation process.
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