August 15, 2026 02:50 am (IST)
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Samsung just unlocked rare Munch masterpieces for millions of art lovers

| @indiablooms | Jun 01, 2026, at 03:47 pm

Samsung Electronics today announced a new collaboration with MUNCH to add iconic artworks by Edvard Munch to Samsung Art Store. The digital collection makes 37 masterpieces such as “The Scream,” “The Dance of Life” and “Melancholy” — as well as several rare works from the museum’s collection — available to millions of users around the world.

“Samsung creates products that inspire people and help them express themselves through design and culture,” said Tommy Nilsson, TV & Audio Director at Samsung Nordics. “With Samsung Art Store, we make world-class art available to millions of people and through this collaboration with MUNCH, we are bringing an important part of European artistic heritage into people’s homes.”

Samsung is redefining the role of the TV in the home by merging premium display technology with elegant designs that blend naturally with any interior.

As Samsung Art Store expands across the Art TV lineup, which includes The Frame, OLED, Neo QLED and Micro RGB,1 the company is connecting everyday interiors with curated artwork from leading museums, galleries and artists.

Through Samsung Art Store, users can access more than 5,000 artworks from renowned artists and institutions, now including works from MUNCH.

Each piece is faithfully reproduced in high quality, allowing people around the world to enjoy art as part of everyday life. Current owners of compatible Samsung TVs in Europe who are new to Samsung Art Store can enjoy a complimentary 90-day subscription trial, providing immediate access to the complete Munch collection and the broader Samsung Art Store catalog.

The artworks selected from MUNCH will be available worldwide on Samsung Art Store starting June 1, 2026.

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