June 23, 2026 04:03 pm (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
No Hindi, no NEET: Vijay reignites Tamil Nadu's biggest political flashpoints | Messi creates World Cup history with record-breaking double; Mbappe equals Klose's mark hours later | Tech giant Oracle slashes 21,000 jobs while betting big on AI | 'Italy and I never beg': Meloni fires back at Trump over G7 photo claim | No more 'brother': Stalin's formal birthday greeting to Rahul reflects deepening rift | TMC seeks disqualification of 20 rebel MPs, Abhishek says 'membership should go' | Nara Lokesh pitches Andhra Pradesh as investment hub during Kolkata visit, sets $2.4 trillion economy goal | 'Least restrictive option': Setback for Telegram as Delhi HC backs Centre's ban ahead of NEET-UG re-test | Fortuner torched, BJP leaders burnt alive: Sand mining feud ends in triple murder in Chhattisgarh | 'If Modi is the leader and India is attacked, we'll be there': Trump's strong assurance at G7

Sony Sports Cluster unveils its regional plans for VIVO IPL 2016

| | Apr 08, 2016, at 01:32 am
Kolkata, Apr 7 (IBNS) Sony Pictures Networks India (SPN) unveiled their regional campaign for VIVO IPL 2016 to further strengthen their reach through strategic market activations and localization of content.

Owing to the overwhelming response to the regional feeds last year, the network maintained its commitment to its viewers by continuing the language feeds in Tamil, Telugu and Bengali for their flagship cricket property.

The VIVO IPL fan parks, a BCCI initiative, are a primary medium to engage with audiences across the country and enhancing the viewing experience of the fans to relive the excitement that comes with watching a live match.

As a part of ongoing initiatives to bring in newer audiences, SPN will broadcast the matches in the local regional feed at the VIVO IPL fan parks that will be hosted across 35 cities in the country.

Prasana Krishnan, Executive Vice President and Business Head, Sports cluster - Sony Pictures Networks India: “As the exclusive Television broadcaster of VIVO IPL, we are committed to taking on initiatives to increase the viewership of the game and continued our pioneering initiative of multi-language f

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.