August 15, 2026 04:21 am (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Ajit Doval breaks silence on Operation Sindoor in Discovery’s explosive new docuseries | Rahul Gandhi's 'mock hug' taunt sparks row; Centre stresses 'mutual respect' with Italy | Delhi on high alert: Bomb threat to High Court, airport and multiple locations ahead of I-Day | ‘Who are they to interfere?’: CJI Surya Kant slams Bar Council of India over NALSAR students’ enrolment row | 'Shows how low Congress has sunk': BJP slams Rahul Gandhi over Modi foreign policy jibe | From guns to glamour: Former women Maoists walk the ramp in Chhattisgarh | Netaji row: Suvendu Adhikari govt strips BJP MP Anant Maharaj of state honour | Sukhbir Badal attacked by Nihang Sikh with kirpan at Maharashtra gurdwara; assailant detained | ‘If you cannot do it, we will pass an order’: Supreme Court’s final warning to Centre on food labels | ‘Time to move on’: Bombay HC sends strong message in Vijay Mallya-bank dispute

Sony Sports Cluster unveils its regional plans for VIVO IPL 2016

| | Apr 08, 2016, at 01:32 am
Kolkata, Apr 7 (IBNS) Sony Pictures Networks India (SPN) unveiled their regional campaign for VIVO IPL 2016 to further strengthen their reach through strategic market activations and localization of content.

Owing to the overwhelming response to the regional feeds last year, the network maintained its commitment to its viewers by continuing the language feeds in Tamil, Telugu and Bengali for their flagship cricket property.

The VIVO IPL fan parks, a BCCI initiative, are a primary medium to engage with audiences across the country and enhancing the viewing experience of the fans to relive the excitement that comes with watching a live match.

As a part of ongoing initiatives to bring in newer audiences, SPN will broadcast the matches in the local regional feed at the VIVO IPL fan parks that will be hosted across 35 cities in the country.

Prasana Krishnan, Executive Vice President and Business Head, Sports cluster - Sony Pictures Networks India: “As the exclusive Television broadcaster of VIVO IPL, we are committed to taking on initiatives to increase the viewership of the game and continued our pioneering initiative of multi-language f

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.